There's more than one future.

Every business and person has multiple possible futures....there are shared futures too.

To consider what the future may hold, we must first define whose future we are discussing.

There are architects of the future...they pick winners and losers.

It's best to be an architect, designing benevolent futures.

If you can't be an architect, do your best to be a winner.

To be a winner...study, choose, and take action to make your best future a reality.

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